Employer:  |
| Location: Northeast
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| Posted/Updated: 07-23-2010 |
| Job Status: Full Time |
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Job Description:
Team is seeking an experienced professional and a conscientious individual to join the Premium Division staff as a Market Manager with an emphasis on direct marketing. The right individual will be able to work as part of a team or individually.
Job responsibilities will include but are not limited to:
Developing and executing customer acquisition strategy
Developing and executing customer retention strategy
Coordinating multiple lead generation campaigns (response mailers, website input, etc.)
Coordinating direct mail process with agencies/vendors
Interfacing with outside database vendors to build enhanced data tracking in CRM system
Preparing marketing related analysis of market trends and campaign performance for management
Qualifications/Requirements:
Excellent written and oral communication skills
Excellent organizational and project management skills
Experience in consumer and small business product management
Experience in coordinating direct mail and telephone campaigns
Knowledge of direct response, lead generation, list selection and results analysis
Bachelor’s degree required in business, marketing or technology discipline
At least one year of experience in direct marketing utilizing CRM databases (Archtics CRM a plus)
If you wish to become a part of this exciting, fast paced organization AND you meet the requirements listed above, please apply now
NO PHONE CALLS PLEASE. We are an Equal Opportunity Employer.
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