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Sr. Dir., Business Development-Corporate Marketing

PGA TOUR

Location: Ponte Verde Beach, FL
Job Status: Full Time
Posted/Updated: 12/7/2018

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Job Description:

The PGA TOUR is the organizer of the main professional golf tours in the United States and North America. It organizes most of the events on the flagship annual series of tournaments also known as the PGA TOUR, as well as PGA TOUR Champions and the Web.com Tour, as well as PGA TOUR Canada, PGA TOUR Latinoamérica, and PGA TOUR China. The PGA TOUR is a nonprofit organization headquartered in Ponte Vedra Beach, Florida.

Originally established by the Professional Golfers' Association of America, it was spun off in December 1968 into a separate organization for tour players, as opposed to club professionals, the focal members of today's PGA of America. Originally the "Tournament Players Division", it adopted the name "PGA TOUR" in 1975 and runs most of the week-to-week professional golf events on the tournament known as the PGA TOUR, including The Players Championship, hosted at TPC Sawgrass; the FedEx Cup, with its finale at The TOUR Championship at East Lake Golf Club; and the biennial Presidents Cup. The remaining events on the PGA TOUR are run by different organizations, as are the U.S.-based LPGA TOUR for women and other men's and women's professional tours around the world.

Its Mission is: By showcasing golf’s greatest players, we engage, inspire and positively impact our fans, partners and communities worldwide.

The PGA TOUR is currently under the visionary leadership of Commissioner Jay Monahan who took over for Tim Finchem in January 2017.

SUMMARY

The Senior Director, Business Development will support the PGA TOUR's efforts to generate incremental revenue through the successful sales of major TOUR related sponsorships, including: Title Sponsorships, Official Marketing Partnerships, and other major sponsorable properties owned or managed by the PGA TOUR.

This position is located in Ponte Vedra Beach, Florida.

RESPONSIBILITIES

-Proactively manage portfolio of sponsor prospects from the corporate community to identify the sponsorship that best fits the prospect's needs and provides maximum benefits and revenue to the PGA TOUR.
-Effectively identify and cultivate new prospects for future sponsorship.
-Aggressively pursue contacts through initial contact strategy and execution, sales presentations, written proposals, follow-up information, negotiation, deal closings and contract execution.
-Strategically plan, create and market new sponsorship opportunities that fulfill revenue and brand building needs of the PGA TOUR.
-Build and strengthen relationships with marketing agencies in order to help attract new sponsors.
-Develop and encourage staff to pursue new tasks and challenges related to overall departmental goals and objectives.
-Directly contribute to departmental operations, including staffing, budget management/ cost containment, and internal communication.
-Special projects or other duties as assigned.

QUALIFICATIONS

-Bachelor's degree in business, marketing or related field required. Master's degree preferred.
-At least eight experience in professional sports marketing with an emphasis on sales and new business development.
-Proficient writing and public speaking/presentation abilities.
-Ability to generate business through referrals and cold calling.
-Thorough sales knowledge which includes prospecting tactics, research, presentation development, and event activation.
-Confident, pro-active, and enthusiastic style that assimilates well within a team.
-Must be proficient with Microsoft Office software packages to include Word, Excel and PowerPoint. Salesforce CRM experience is a plus

CORE COMPETENCIES

-Initiative
-Integrity
-Positive Attitude
-Professionalism
-Service Orientation
-Team Player

POSITION SPECIFIC COMPETENCIES

-Problem Solving
-Good Judgment
-Collaboration
-Presentation Skills
-Sales Closing
-Multitasking
-Composure
-Communication
-Strategic Thinking
-Negotiating
-Organizational Skills
-Attention to Detail
-Creativity
-Analytical
-Networking

CONTACT INFORMATION

Qualified candidates should apply online at prodigysports.net/job-board. No phone calls please.

For any additional questions, please email info@prodigysports.net.




 

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