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Sr. Director, Brand Partnership Sales & Marketing

Prodigy Sports LLC

Location: Minneapolis, MN
Job Status: Full Time
Posted/Updated: 2/18/2019

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Job Description:

The ideal candidate will be a highly sales-minded, strategic, creative and driven executive who has had exceptional success working within a top team, consumer company, agency or sports organization. In addition to being an accomplished revenue generator, the successful candidate will be highly collaborative, incredibly hard-working and an outstanding communicator.

This person will have significant managerial experience and will be exceptional at developing, managing and leading high performing teams. They will have a strong rolodex of direct relationships with senior level executives across multiple business sectors to identify and develop new clients and prospects. The individual will be known for their ability to think creatively, solve critical problems, build/lead high performing sales teams and maintain momentum amidst challenges.


The Senior Director, Brand Partnership Sales & Marketing will be responsible for co-managing the day-to-day sales leadership of the Corporate Partnerships Department. They will direct the development and implementation of sponsorship sales, strategies, plans and programs needed to meet and support the Twins growth and success.

The successful candidate will strive to create efficiencies and ensure flawless execution and delivery of services that will lead to increased profitability, increased retention of the client base, and continued enhancement of an entrepreneurial sales culture. They will lead the development of strategies to maximize revenues from existing partners and programs and develop short and long-term plans for generating new forms of revenue. This role will provide leadership that ensures strategic clarity, collaboration and resource alignment against actionable goals.


This individual must be self-confident and resilient and will possess the seasoning and maturity that comes with experience. The ideal candidate will have well-developed interpersonal skills, as well as exceptional oral and written communication skills. They must have the ability to relate to a wide variety of audiences, and a high energy level and enthusiasm. This executive must have the presence, visibility and record of accomplishment that will enable them to immediately establish credibility both within the organization and with individuals external to it. This strongly self-motivated individual will rise to the challenge and provide the hard work necessary to succeed.

The ideal candidate will be an intelligent, nimble and forward-thinking individual who is team-oriented, proactive and predisposed to act as a “partner” and a member of the corporate sales and service team. They will have a “roll up the sleeves” attitude and a “hands on” style, while also being sensitive to the organization and the dynamics of effecting change. The finalist will be a natural leader who sets the example by providing thought leadership and creative solutions to strategic and tactical problems.

This person will be well-organized, and possess strong leadership and managerial skills. In addition, the ideal candidate will have the flexibility and adaptability to be able to change direction quickly to meet the dynamic needs of the organization. When necessary, the successful candidate will be a tough and effective negotiator, that is comfortable in both complex negotiations and sophisticated business situations.

Lastly, the successful candidate will demand of themself and others the highest professional standards and personal and professional integrity.


-In conjunction with the Chief Business Officer and Senior Vice President, develop and implement strategic plans to retain, achieve and drive profitable, long-term sponsorship revenue and retention growth.
-Oversee implementation and execution of short and long-term sales and service business plans.
-Oversee the successful sale of all team and ballpark sponsorship inventory.
-Responsible for achieving established revenue goals and budgets.
-Oversee development of all sales proposals and presentations to prospective clients.
-Utilize networking expertise to develop existing and new local, regional and national partnerships to further enhance corporate alliances and strengthen relationships to maximize sales results and maintain/increase retention.
-Provide direct, day-to-day leadership to direct reports, as well as coaching and mentoring to enhance performance and development of staff.
-Collaborate with Directors of Partner Strategy and Client Activation to effectively plan and execute all renewals, partnership recaps and delivery on client ROO/ROI objectives.
-Create a synergistic and collaborative team environment.
-Help team leverage the strengths of existing partnership agreements and grow existing business.
-Assist in creating department culture that motivates staff to perform to their fullest and achieve corporate and personal goals.
-Conduct regular meetings with direct reports and other staff to maintain clear communication, performance expectations and department synergy.
-Co-manage department budget to ensure targets are met and proper methods of accountability are established and achieved.
-Evaluate and enhance systems and processes that consistently monitor departmental performance and assist in the achievement of the Twins strategic objectives.
-Work collaboratively, and act as primary sales liaison with FSN and WCCO Radio.
-Analyze and identify ways to increase efficiency, improve levels of service and enhance profitability in all areas of responsibility.
-Maintain and enhance the Organizational Mission of the Minnesota Twins.


-10+ years experience in professional sports marketing, with an emphasis on sales and new business development.
-Bachelor’s degree in business, communications, sports management or related field; M.B.A. a plus.
-Successful candidate must have an established list of c-level decision-making contacts.
-Excellent leadership qualities and demonstrated ability to manage and motivate sales and service staff to achieve and exceed goals.
-Proven track record in relationship building and networking skills with the ability to interact effectively and professionally.
-Assertive, passionate and goal oriented creator and manager of new business with a drive and initiative to succeed at the highest levels.
-Confident, proactive and enthusiastic style that assimilates well within a team environment.
-Polished oral and written communication skills; able to think and react quickly and confidently.
-Ability and willingness to work nights, weekends and holidays as needed.
-Must be willing to work extended hours necessary to achieve personal and department goals.


Qualified candidates should Apply Here. No phone calls please.

For any additional questions, please email info@prodigysports.net.


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