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Account Trainee, Tournament, Marketing

Sports Marketing

Location: Cary, NC
Job Status: Full Time
Posted/Updated: 04-07-2017

Job Description:

THE JOB / Account Trainee

Assist Tournament Account Executive and event staff with day-to-day preparation and execution of a PGA TOUR Champions event held October 9 - 15, 2017 at Prestonwood Country Club. The Octagon staff, located in Cary, NC, is directly responsible for managing all aspects of this event.

  • Create compelling promotional content for Tournament media use, official social platforms, internal communications, Prestonwood membership, YMCA membership, email newsletters, and website
  • Monitoring social media conversations, scheduling and activating featured content
  • Draft and distribute email newsletters to meet marketing and sales fulfillment objectives
  • Assist in the management and communication of participants of the
  • Honorary Observer program
  • Research market and target demographics to support overall marketing and sales plan
  • Track performance of tournament marketing and communication activities
  • Assist with implementation of special projects and grassroots marketing efforts
  • Contribute to the coordination and activation of key Tournament special events like Executive Women's Day, Food Truck Friday, PNC Family
  • Challenge Clinic, 5K at the Championship, etc.
  • Compile tournament overview report at close of the event
  • Other related duties/projects as reasonably assigned


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