Last year I had the pleasure of interviewing former NBA executive and current Founding Director of the Sports and Entertainment Management MBA program at the University of South Florida, Dr. Bill Sutton.
The success of the program has been impressive, with conferences now held across the nation teaching the values and techniques necessary to launch sports sales careers.
“I created the Combine with my good friend and colleague Dr. Dick Irwin of the University of Memphis,” recalls Dr. Sutton. “It was created for a number of reasons:
To provide students a realistic view and experience as to what a sales job is
To help the industry make a more accurate assessment of who could be successful entering the sales training programs
To overcome the stigma, misperceptions and fear regarding sales
To counteract the theory advocated by many educators that since the majority of opportunities are in sales - just go get your foot in the door and then you can pursue what you want.
To help young people find that first job and begin their careers
Continued Dr. Sutton, “we firmly believe that you shouldn't pursue sports sales career if you don't want to sell - but that young people need opportunities like the Sales Combine to find out what sales is really about.”
Well here is your latest opportunity - the sports sales combine is coming to Phoenix, November 7th-8th and registration is open. The innovative sales training program has placed more than 150 combine alumni with professional teams, but even if you don’t get hired right at the event, the skills you learn will set you up for success.
Phoenix combine attendees include representatives from:
Arizona State Sun Devil Athletics
Arizona United Soccer Club
Los Angeles Clippers
San Diego Pares
New Jersey Devils
San Francisco 49ers
Team representatives are there looking to hire, and also take part in the sales training so you get the best of both worlds. The Sports Sales Combine registration fee is $475.00 and includes the following:
2 days of hands-on sales training, prospecting and sales call experience
Ticket to a Phoenix Suns game on Nov. 7 vs the Sacramento Kings
Direct access to a network of professional sales hiring managers from MLB, NBA, NFL and NHL teams
GUARANTEED job interview with at least 2 attending organizations
Networking mixer with participating team representatives that includes free food and non-alcoholic drinks
Sales Combine Scouting Report, a comprehensive overview of your combine performance including feedback from participating coaches. The Scouting Report is also made available to hiring sales managers unable to attend the Combine
Sales training certificate recognizing your completion of the Sports Sales Combine training program
Personalized one-on-one career assessment with Bob Hamer, President of Sports Business Solutions, and former Vice President of Ticket Sales and Service with the Phoenix Suns.