6 Ways to Discover Your Fit in the Sports Industry

by: Chad Twaro
March 14, 2022

As our name suggests, we offer sports career advice to help people find jobs in the sports industry. However, the sports industry is broad and has opportunities for a variety of specialized roles within it, so finding your niche is important. That’s the spot Layne from Cleveland finds himself in with his question for the WorkInSports Podcast:

“Hi Brian, you came and spoke in my college classroom a few weeks back and was so into the info you were sharing, I started listening to the podcast right away. You have hooked a new listener and fan!

I have a question for you; I love sports, I’m majoring in sports, but I have no idea what I should do in sports. I’m not asking you what I should do. I’m asking you what can I do to figure out what I love and want to pursue?”

How to Choose a Career in Sports

Here is a sample of the types of jobs in the sports industry:

  • Communications/public relations
  • Community relations
  • Operations
  • Marketing
  • Business operations

WorkInSports VP of Content and Engaged Learning Brian Clapp chose sports broadcasting due to his passion for ESPN, and he landed positions with CNN/Sports Illustrated and Fox Sports Northwest. So how can you pick your career path? With over 20,000 job opportunities on WorkInSports, there are six things you should do to narrow down your search:

  1. Search for entry-level roles using key terms associated with these positions.
  2. Focus on jobs that match what you are passionate about.
  3. Do a lot of internships.
  4. Research salary information (check out our salary research tool).
  5. Decide your priorities in life and how the job you choose factors into those priorities.
  6. Upload your resume and see what matches come up.

Listen to the full episode of the WorkInSports Podcast to learn how to choose a career in sports and subscribe to the WorkInSports Podcast to catch every episode as it publishes. Check out our YouTube Channel for additional content and follow us on TikTok!


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